Your guide to frictionless retail with AI
Turn search, discovery, and support into revenue-boosting, high-impact shopping experiences.
Static e-commerce experiences are out. Shoppers now expect instant answers, tailored suggestions, and personalised support that actually helps—in seconds. This guide shows how AI transforms every stage of the e-commerce journey, from search and product discovery to conversion and customer service.
If your site forces shoppers to scroll without direction, filter through endless options, or guess due to lack of guidance, they’ll bounce.

Find out how to deliver personalised discovery, context-aware guidance, on-demand support, and data-driven insights that transform static experiences into revenue-driving, frictionless journeys.
What's included in this guide:
💬 Transform static funnels into adaptive, conversational journeys
🔎 Solve on-site discovery challenges with natural-language AI
🛍️ Guide and personalise the path to purchase
👩💻 Automate customer support to slash costs
We partner with leading e-commerce brands

Reduce friction
Help shoppers find exactly what they want with AI.
Natural language & complex search
Tailored product suggestions
Instant & enriched responses
Curated product bundles
Accurate sizing recommendations
Product comparisons & 'similar to'
Customised style advice
Upsell & cross-sell opportunities
AI sales & service
More revenue, better support, happier shoppers.
E-commerce just leapfrogged 5 years ahead!

Dan Ferguson
CMO, Voted #4 in Top 50 eCom
Retail's most significant game changer in decades!

Mark Goddard
Retail Executive & Board Member
preezie has harnessed the power of Microsoft AI to transform the retail experience

Matt Furse
ANZ SaaS Partnership Lead
Wow...This is the new norm in shopping!

Chiu Lee
Founder & CEO, Blue Bungalow
