--- title: E-commerce & lead generation customer engagement platform | Preezie | Conversion Rate Optimisation (CRO) description: Conversion Rate Optimisation (CRO) | Preezie’s customer engagement tech helps e-commerce and lead generation brands provide personalized customer experiences that drive conversions and sales. --- Case studies ![](https://preezie.com/hubfs/2023-preezie-website-assets/Group%205133-1.png) [View all](https://preezie.com/case-studies) [AI: Activewear - PUMA](https://preezie.com/case-studies/puma-3x-higher-conversion-with-ai-shopping-assistant-vs-search) [AI: Electronics - Sennheiser](https://preezie.com/case-studies/sennheiser-2.5-x-to-3.3x-conversion-rate-for-ai-shopping?hs_preview=vxVEdvKw-186990164043) [AI: Tools - STIHL](https://preezie.com/case-studies/stihl-nz-ai-shopping-assistant-agent) [AI: Outdoor - ARC'TERYX ](https://preezie.com/case-studies/arcteryx-au-nz-ai-shopping-assistant-assistant) [AI: GEO/SEO/CRO - Alley Group](https://preezie.com/case-studies/how-alley-group-turns-preezie-chat-logs-into-a-cro-machine) [AI: Streetwear Fashion - ksubi](https://preezie.com/case-studies/ksubi-ai-shopping-assistant-more-revenue-than-search-fashion) [AI: Shoes - HOMYPED](https://preezie.com/case-studies/homyped-ai-shopping-assistant-agent) [AI: Fashion - Blue Bungalow](https://preezie.com/case-studies/how-preezies-ai-shopping-assistant-is-reshaping-blue-bungalows-online-store) [AI: Baby - ergoPouch](https://preezie.com/case-studies/turning-complex-sleepwear-decisions-into-confident-guided-purchases-with-ai) Resources ![](https://preezie.com/hubfs/2023-preezie-website-assets/Group%205133-1.png) [Blog](https://preezie.com/blog) [AI Assistant Login](https://ai.preezie.com/) [FAQs](https://preezie.com/frequently-asked-questions) [Privacy policy](https://preezie.com/docs/privacy-policy) [Terms & conditions](https://preezie.com/docs/termsconditions) About us ![](https://preezie.com/hubfs/2023-preezie-website-assets/Group%205133-1.png) [Company](https://preezie.com/company) ## We Help Companies Guide Their Customers to Conversion preezie’s vision is to help consumers make better choices [![](https://preezie.com/hubfs/3-Feb-24-2023-12-00-06-4322-AM.png) ](https://preezie.com/blog/2021-ecommerce-copywriting-aggressive-playbook) 19. January 2021 ### [2021 eCommerce copywriting : Aggressive Playbook](https://preezie.com/blog/2021-ecommerce-copywriting-aggressive-playbook) [   Without the right eCommerce copywriting playbook, writing converting and engaging copy for your store can be a drainer. ](https://preezie.com/blog/2021-ecommerce-copywriting-aggressive-playbook) [![](https://preezie.com/hubfs/4-Feb-23-2023-11-35-03-0963-PM.png) ](https://preezie.com/blog/ppc-optimisation-strategies-ecommerce-stores-must-follow) 02. December 2020 ### [PPC optimisation strategies eCommerce stores must follow](https://preezie.com/blog/ppc-optimisation-strategies-ecommerce-stores-must-follow) [   Pay per click spending is one of the most effective and fastest ways to get traffic and generate revenue.  ](https://preezie.com/blog/ppc-optimisation-strategies-ecommerce-stores-must-follow) [For context, users clicking a PPC ad converts](https://preezie.com/blog/ppc-optimisation-strategies-ecommerce-stores-must-follow)[50%](https://www.smallbizgenius.net/by-the-numbers/seo-statistics/)more than organic traffic. [![](https://preezie.com/hubfs/18.png) ](https://preezie.com/blog/get-more-high-quality-leads-through-guided-selling-and-lead-scoring-engines) 20. May 2020 ### [Get more high quality leads through guided selling and lead scoring engines](https://preezie.com/blog/get-more-high-quality-leads-through-guided-selling-and-lead-scoring-engines) [ We all have gone through tough days following the work from home and social distancing rules to flatten the curve. As a result, Australia became one of the first few countries to recover from the pandemic. We have learned a lot of valuable lessons from COVID-19, and one of them is the power of online channels. ](https://preezie.com/blog/get-more-high-quality-leads-through-guided-selling-and-lead-scoring-engines) [![](https://preezie.com/hubfs/coronavirus-recovery-roadmap-1.jpg) ](https://preezie.com/blog/parallel-lines-in-consumer-behaviour-between-sars-and-covid-19) 30. March 2020 ### [Parallel lines in consumer behaviour between SARS and COVID 19](https://preezie.com/blog/parallel-lines-in-consumer-behaviour-between-sars-and-covid-19) [![Guided Conversion for eCommerce](https://preezie.com/hubfs/image.png) ](https://preezie.com/blog/what-is-guided-conversion-and-why-all-ecommerce-managers-should-care) 03. February 2020 ### [What is guided conversion and why all eCommerce managers should care](https://preezie.com/blog/what-is-guided-conversion-and-why-all-ecommerce-managers-should-care) # [**What is the eCommerce problem?** eCommerce conversions are broken!](https://preezie.com/blog/what-is-guided-conversion-and-why-all-ecommerce-managers-should-care) [![LinkedIn](https://preezie.com/hubfs/Preezie_June2019_Theme/Images/LinkedIn.png) ](https://preezie.com/blog/details/customer-engagement-platforms-can-improve-your-e-commerce-metrics) 24. April 2019 ### [Customer engagement platforms can improve your e-commerce metrics](https://preezie.com/blog/details/customer-engagement-platforms-can-improve-your-e-commerce-metrics) # [Introduction to customer engagement platforms  ](https://preezie.com/blog/details/customer-engagement-platforms-can-improve-your-e-commerce-metrics) [![cat-mobi-left-1](https://preezie.com/hubfs/Preezie_June2019_Theme/Images/cat-mobi-left-1.jpg) ](https://preezie.com/blog/details/why-your-lead-generation-conversion-rate-optimisation-strategy-needs-flexible-solutions-and-software) 18. February 2019 ### [Why your lead generation conversion rate optimisation strategy needs flexible solutions and software!](https://preezie.com/blog/details/why-your-lead-generation-conversion-rate-optimisation-strategy-needs-flexible-solutions-and-software) [ Conversions are a critical element to any business that wants to take their online strategy seriously, they can either make or break your business. What is the point of having thousands or millions of customers on your website if it does not convert them into sales or leads? ](https://preezie.com/blog/details/why-your-lead-generation-conversion-rate-optimisation-strategy-needs-flexible-solutions-and-software) Platforms ![](https://preezie.com/hubfs/2023-preezie-website-assets/Group%205133-1.png) [ Agentic Shopping](https://preezie.com/) Resources ![](https://preezie.com/hubfs/2023-preezie-website-assets/Group%205133-1.png) [ Case studies](https://preezie.com/case-studies) [ Blog](https://preezie.com/blog) [ AI Assistant Login](https://ai.preezie.com/) [ FAQs](https://preezie.com/frequently-asked-questions) [ Privacy policy](https://preezie.com/docs/privacy-policy) [ Terms & conditions](https://preezie.com/docs/termsconditions) About us ![](https://preezie.com/hubfs/2023-preezie-website-assets/Group%205133-1.png) [ Company](https://preezie.com/company)